It’s no longer enough just to do SEO
Your website is a crucial part of your business. A great website must have all the following elements, impeccable design, well written content, optimisation and be able to be maintained (edited) by you.
We do SEO on all websites we create
Content is king. The right content serves multiple purposes. It can encourage potential customers or clients to do business with you. It also tells the search engines what your website is all about. That’s why all websites we develop go through our SEO process before they are launched.
The right SEO can have a spectacular impact on your business growth. Our coordinated approach to the web means that you’ll gain a powerful marketing tool for promoting your products or services.
Why SEO alone is no longer enough for Google
Having the right SEO on your website is no longer enough to drive customers to your website. Most website developers today understand how to do SEO so the competition for a top 20 position is tough. Search engines like Google now take many other factors into account. Such as who’s talking about you? Using Facebook for example, links from other relevant quality websites to your website is another way that Google uses to appraise your search engine position.
SEO with social media, blogging & emails campaigns
Combine SEO with social media, blogging and email marketing campaigns to generate quality traffic to your website. SEO is a vital part of any website, but in order to drive customers to your website we now encourage and manage social media such as Facebook, twitter and Trip Advisor. Using social media can encourage people to talk about your business can help turn them into customers. A separate blog site can be used to continually build exposure in search engines and email marketing campaigns can keep your customers informed of any new business developments or products. All have the ultimate goal of building relationships and driving people to your website.
All traffic can be monitored using Google Analytics and Google Webmaster tools. Both these tools are again part of all website development project.
If you would like to know about please contact our expert Andy on 01723 865011